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How you can use labels to define your brand

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Let’s be honest, we all judge a book by its cover, especially when it comes to buying new products. First impressions are imperative if you are selling something, and often this first impression comes from the packaging or label. Even if your product is excellent, a poorly designed label could dissuade potential customers from choosing you. image source Opting for labelling that is creative and inspiring can therefore make you … Read More →

What you need to consider when creating your labels

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  image source So you want to make some labels? Whatever the purpose, when creating labels there are a number of key elements you should consider. Once you know roughly what you want the label to do, we at South East Label – as manufacturers of bespoke labels – can help you find the right combination to suit your application and budget. Some things to think about are the many … Read More →

1950′s Branding – The Iconic and the Inspired

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You don’t have to look far to see examples of classic logos. And it was during the 1950s that many brands had their most fertile ideas to make their brands more memorable. Here we take a look at some of the greats, plus a few that hat-tip that legendary era to give you a bit of inspiration for creating your own labels. Image Source Oxo In British culture it doesn’t … Read More →